About Cherie Martin & Associates
Founded in 2001, Cherie Martin & Associates is an integrated consulting firm dedicated to helping organizations move from vision to execution — efficiently, sustainably, and with confidence. We serve clients across the United States, Canada, and internationally, combining strategic insight with practical implementation to turn ambitious goals into measurable results.
Our approach is simple: businesses don’t need more disconnected vendors — they need a trusted partner who understands the whole picture.
We turn good businesses into great businesses.
Plan | Launch | Pivot | Scale
Our approach is simple: businesses don’t need more disconnected vendors — they need a trusted partner who understands the whole picture.
We turn good businesses into great businesses.
Plan | Launch | Pivot | Scale
A Strategic Partner Across Every Stage of Growth
Organizations come to us at many different points in their journey — from early planning to rapid expansion to complex transitions. What they share is a need for clarity, structure, and momentum.
We support leaders who are:
Our role is not just to advise, but to help implement solutions that work in the real world.
We support leaders who are:
- Building a solid foundation for a new venture
- Launching products, services, or locations
- Pivoting through disruption or opportunity
- Scaling operations that can’t keep up with demand
- Cleaning up internal chaos that’s slowing growth
Our role is not just to advise, but to help implement solutions that work in the real world.
One Firm. End-to-End Support.
Unlike traditional consulting models that require hiring multiple specialized firms, Cherie Martin & Associates provides coordinated, cross-functional expertise under one umbrella.
We operate through a curated network of experienced professionals across disciplines such as strategy, operations, technology, marketing, finance, and administration. Teams are assembled based on each engagement, ensuring you receive the right expertise without unnecessary overhead.
This integrated model allows organizations to:
Many clients choose ongoing engagements so they have trusted expertise on call without the expense of full-time hires.
We operate through a curated network of experienced professionals across disciplines such as strategy, operations, technology, marketing, finance, and administration. Teams are assembled based on each engagement, ensuring you receive the right expertise without unnecessary overhead.
This integrated model allows organizations to:
- Maintain a consistent strategic direction
- Avoid costly duplication across vendors
- Move faster from planning to execution
- Adapt as needs evolve
- Scale support up or down efficiently
Many clients choose ongoing engagements so they have trusted expertise on call without the expense of full-time hires.
Practical Solutions for Real-World Challenges
Our work focuses on the operational realities that determine whether businesses succeed or struggle. Typical areas of support include:
We emphasize solutions that are sustainable, scalable, and appropriate for your resources — not theoretical recommendations that sit on a shelf.
- Business strategy and growth planning
- Operations and systems design
- Process improvement and organizational efficiency
- Technology selection and implementation
- Digital marketing and brand positioning
- Administrative infrastructure
- Fractional executive and Chief-of-Staff support
- Turnaround and transition management
We emphasize solutions that are sustainable, scalable, and appropriate for your resources — not theoretical recommendations that sit on a shelf.
Inclusive by Design, Not by Limitation
Cherie Martin & Associates serves organizations of all sizes and sectors. At the same time, we bring deep experience supporting founders and leaders who may not have had equal access to traditional business resources.
This includes entrepreneurs and organizations led by women, immigrants, veterans, individuals with disabilities, first-generation business owners, and others navigating structural barriers to capital, networks, or mentorship.
Clients do not need to identify with any particular category to work with us. Our philosophy is simply that talent and ambition exist everywhere — and with the right support, they can translate into sustainable success.
This includes entrepreneurs and organizations led by women, immigrants, veterans, individuals with disabilities, first-generation business owners, and others navigating structural barriers to capital, networks, or mentorship.
Clients do not need to identify with any particular category to work with us. Our philosophy is simply that talent and ambition exist everywhere — and with the right support, they can translate into sustainable success.
Built for Leaders Who Need More Than Advice
Many of our clients are capable, driven professionals who are overwhelmed by competing demands or constrained by systems that no longer fit their scale.
They don’t need generic consulting. They need a partner who can:
We work best with organizations prepared to invest in meaningful progress and committed to implementing solutions, not just discussing them.
They don’t need generic consulting. They need a partner who can:
- Diagnose complex problems quickly
- Translate strategy into action
- Coordinate across functions
- Bring order to operational chaos
- Provide reliable executive-level support
- Respect confidentiality and discretion
We work best with organizations prepared to invest in meaningful progress and committed to implementing solutions, not just discussing them.
North American Roots, Global Reach
With longstanding ties to Chicago and Las Vegas and a growing presence across Canada, Cherie Martin & Associates supports clients throughout North America and beyond. Engagements are conducted both virtually and in person as needed, allowing us to serve organizations wherever they operate.
How Engagements Typically Begin
Every organization is different, so we start with a structured consultation to understand your goals, challenges, and priorities. From there, we recommend an approach tailored to your situation — whether that involves a focused project, phased improvements, or ongoing strategic support.
Many clients begin with a tangible initiative and expand into broader collaboration once trust and momentum are established.
Many clients begin with a tangible initiative and expand into broader collaboration once trust and momentum are established.
Let’s Build What’s Next
If you are ready to strengthen your operations, accelerate growth, or navigate a complex transition, we invite you to begin the conversation.
Schedule a consultation to explore how Cherie Martin & Associates can support your organization’s next stage of success.
Schedule a consultation to explore how Cherie Martin & Associates can support your organization’s next stage of success.